The two words when placed together, literally define making a great noise while communicating a message.
Stemming from the underlying foundation of the digital revolution, our vision and values are geared towards making the world smaller and more connected. We strive to go beyond the cliche of tradition and convention to establish connectivity, reach and robustness in the platforms we build and deliver.
Our endeavours are geared to increase and improve collaboration, spread peace, prosperity and oneness among the audiences for our clients, and gain meaningful value from the products, services and interactions that fall in place as we strive forward to achieve our vision.
When you start, you often feel that Digital Marketing will require a significantly high budget. But as you move forward in social media and create more content, budget is no longer the concern. Once your customers have started coming in, you just have to remain consistent. It’s just that simple.
Digital Media provides low barriers to entry. If you have knowledge, you can get started with little to no investment. Which means, the platform is accessible for small businesses. Unlike traditional media like television and outdoor advertising, the costs are not prohibitive. You can experiment and learn from mistakes.
Consumer behaviour is changing globally. Newspaper readership is on the decline. Yellow pages are almost non-existent. Customers are spending more time online. News and information is available through mobile applications. Your marketing efforts should be digital too.
Gartner predicts that, CMO’s will spend more than CIO’s in technology. Marketers are investing a fair amount in digital & that is creating the interest for the IT companies. And Marketing is capturing huge amounts of data now & is beginning to build capability in analytics to be able to make sense of this data.
I use digital media to do my research. I like going through blogs, and sharing my strategic ideas with people who I think would be able to give me great feedback. Before I hit office the next day, I have strong inputs on what to expect after implementing what I have thought. And because I…
A decade ago, one would have thought that the cost of using the latest technology for marketing would be prohibitive. With the cloud becoming ubiquitous, you have access to the best technology everywhere. It’s amazing how your smartphone can be used in so many different ways. To communicate. To buy. To sell. It all depends…